BBB Europe is presented at Autopromotec with Metalcaucho, STC, Alfa e-Parts and Red Line

2 Giugno 2022  |  Ferias

The 4 brands of the American group were present at the twenty-ninth edition of the Italian fair for the aftermarket sector

BBB Europe, subsidiary of the American company BBB Industries, the industry’s leading remanufacturing company, continues to grow in Europe and its presence in events also. This time it was at the leading fair in Italy, Autopromotec, which was held from May 25 to 28 in Bologna. It was the ideal showcase for the presentation of several of the brands of the BBB Europe group.

Metalcaucho y STC, leading companies in Europe in the supply of spare parts after-sales in rubber and metal for the automotive sector, and Alfa e-Parts, the new brand of the group specializing in electrical and electronic components for the automotive industry, shared a booth. The 2 Spanish rubber and metal brands had already attended the event in Bologna on previous occasions, but this time, hand in hand with BBB Europe and with his effort to continuously invest in technological product development, they also surprised by the incorporation of more technically complex product families such as air suspension, steering gears, or CV joints.

For its part, Alfa e-Parts had been released with a spectacular reception a few weeks ago at the Motortec fair in Madrid, and in its first appearance at Autopromotec it surprised everyone by the wide range with which it has come onto the market, about 5,000 part numbers that cover a lot of families such as sensors, switches, valves, locks, thermostats, lighting…; for its verified quality, being products 100% designed, manufactured and tested under rigorous and demanding quality tests; and for an excellent logistics capacity, distributed by the rest of the brands of the BBB Europe group. In addition, the Alfa e-Parts catalog will continue to be expanded and updated regularly in order to cover all the needs of its customers, with the aim of increasing by some 6,000 annual part numbers.

As for Red Line, Italian brand that entered the BBB Industries group in Europe less than a year ago, it has more than 20,000 part numbers in its catalogue. Their booth also caught the attention of attendees for being a leader in Asian and American applications and their extensive knowledge of the engine rebuild market.